Stir it up Magazine

Bringing the latest and greatest in news and insight to over 50,000 catering and foodservice professionals

The Latest Industry, Catering And Hospitality News

Stir it up is the magazine produced exclusively for Country Range Group customers and is read by over 50,000 chefs and independent business owners , creating a stir in the catering industry.

The magazine can make all the difference to suppliers, empowering them to reach caterers with their sales messages through engaging, audience-targeted customer audiences. Stir it up is also invaluable in informing the Group’s sales and telesales teams.

What’s more, the magazine does all the heavy-lifting for suppliers in educating all members individually about new products, promotions, and more – saving hundreds of hours of calls and outreach. It all goes in Stir it up and efficiently reaches all members in one go.

84%

Of our readers say the magazine directly influences their menus

91%

Of customers say Stir it up promotions influence what they purchase

67%

of readers view the Stir it up magazine online and utilise the rest of the content on the website

Driving Sales for Brands

We are the only industry publication offering the powerful combination of a well-respected printed publication – raising brand awareness and delivering key product messages, bitesize advice and recipe inspiration to your target audience – with the potential of actual sales through our Promotional booklet, which is distributed along with the magazine direct to customers.

Stir it up is published 10 times a year and includes the latest food and industry news as it affects the education, health and welfare, and hospitality sectors of the independent catering industry. Each sector is clearly identified and easy to locate within the magazine.

Our team of journalists report on all the latest food and catering industry news, as well as write fascinating features on a range of relevant topics.

The magazine also includes advice columns from industry experts, along with recipes and interviews with foodservice’s leading figures.

  • Catch up with the Leading Lights of the industry each month
  • Be inspired by development chefs’ tips and advice in our Melting Pot feature
  • Find out what fellow caterers are up to and what successes they have had in the Customer Profile
  • Be in with a chance of winning amazing prizes in our Country Club section

Powerful Online Performance

Be in with a chance of winning amazing prizes in our Country Club section Complementing our editorial and advertising opportunities with online channel activity via the Stir it up website and social media tools means brands will gain maximum results, creating a tried and tested perfect package for your brand.

We now live in a world where 78% of people have unsubscribed from a company’s email list because the company was sending too many emails. Who can say they’re not bombarded by pop-ups, banners, emails etc in the digital world? Cut through the noise and invest in the premium feel of a printed publication that is hand-delivered directly to the chefs, managers and business owners of the thriving independent foodservice industry.

Fancy getting involved?

Take a look at the 2025 Stir it up media pack to learn more about how getting involved in the magazine can give you a PR boost and provide you with business value through top-tier insights and targeted promotions.

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