First Choice is an independent, family-owned business that has been delivering throughout the Midlands for over 40 years.
The company began to focus exclusively on the food service space more than 15 years ago and has since built a thriving business and gained an excellent reputation among professional chefs and caterers. Regular deliveries are made Monday to Saturday to a growing food service network, including restaurants, pubs, hotels, cafés, schools, universities, residential homes, sports centres, local tea rooms and coffee shops.
A strong work ethic and service excellence are the main ingredients of the First Choice operation which, together with a forward-thinking approach, gives caterers a compelling reason to place their business with the company.
As an experienced wholesale delivery business, First Choice has great pride in its people who are supported by the best the industry can offer. Cutting-edge technology, a fleet of modern multi-temp delivery vehicles, extensive storage facilities and well-planned infrastructure to ensure deliveries remain consistent and reliable.
Based in Burton upon Trent, Staffordshire, we deliver six days a week to Cheshire, Derbyshire, Leicestershire, Northamptonshire, Nottinghamshire, Rutland, Shropshire, Staffordshire, Warwickshire, the West Midlands and Worcestershire.
Backed by the Country Range Group, First Choice are an exclusive stockist of the Country Range brand of over 700 products, widely regarded as the best in foodservice.
First Choice Foodservice
4A Ryknild Trading Estate,
Derby Road, Burton upon Trent,
Staffordshire,
DE14 1RZ
The Country Range Group is made up of several truly independent, family-established wholesalers based around the UK and Ireland. With over 30 years operating within wholesale foodservice the Group has strong relationships with our members that are built upon a shared set of core values. Learn more about our other member wholesalers or find out about becoming a member of the Group.
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